Amy Lean MacArthur, MBA, PhD (Cand.)

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Amy Lean MacArthur, MBA, PhD (Cand.) Strategic Communications Specialist
Assistant Professor of Business Administration
Part-Time Lecturer of Organizational Management

Ph: 506-856-0590
Email: Amy.MacArthur@crandallu.ca

About

Education

BComm, Acadia University
MBA, University of New Brunswick
PhD (Cand), University of New Brunswick

Courses Taught

Introductory Marketing
International Marketing
Export Marketing
Business Communications
Public Relations
Consumer Behaviour
Entrepreneurship
Advertising and Promotion
Organizational Change
Business Research Methods

Select Publications

Select Publications & Presentations

MacDonald, Robert A., MacArthur, Amy, and Ching, Graeme. (2014) Bait and Switch Marketing? Jason Simmons Buys a Chrysler. The Workplace Review (Sobey School of Business) October (pp. 45-57).

Contact

Contact Amy Lean MacArthur

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