Amy Lean MacArthur, MBA, PhD (Cand.) Strategic Communications Specialist Part Time Lecturer of Business Administration
Ph: 506-858-8970 Ext: 188Email: Amy.MacArthur@crandallu.ca
Ph: 506-858-8970 Ext: 188Email: Amy.MacArthur@crandallu.ca
Education
BComm (Co-op), Dalhousie University
MBA, University of New Brunswick
PhD (Cand), University of New Brunswick
Courses Taught
- Introductory Marketing
- International Marketing
- Export Marketing
- Business Communications
- Public Relations
- Consumer Behaviour
- Entrepreneurship
- Advertising and Promotion
- Organizational Change
- Business Research Methods
Select Publications & Presentations
MacDonald, Robert A., MacArthur, Amy, and Ching, Graeme. (2014) Bait and Switch Marketing? Jason Simmons Buys a Chrysler. The Workplace Review (Sobey School of Business) October (pp. 45-57).
Contact Amy Lean MacArthur
Visit Crandall University
The best way to see all that Crandall University has to offer is to come for a campus tour. We can also customize a campus tour to your specific interests.
Crandall University
333 Gorge Rd, Moncton, NB, Canada
Box 6004, Moncton, NB, E1C 9L7
1-888-968-6228 | +1-506-858-8970
Copyright © 2012 – 2021 Crandall University. All Rights Reserved.